Chanel Egoiste Platinum

2 Mar

Egoiste Platinum smells like the Platonic form of “Brand New.”A new pair of kicks, a new car, a new phone, boxer briefs, a yacht, it doesn’t really matter what the thing is,(maybe not a new human… this smells nothing like a baby, thank God) but in a commercial sense, Egoiste Platinum is the ultimate essence of NEW.

This is not to say that it smells like something never invented before. I mean new in the sense of unused. It’s more like what would happen if a master perfumer were given a description of a basic, modern, non-citrus, aromatic men’s fragrance, and was then told to make that scent into a work of art.

Egoiste Platinum is an iconic rendition of itself. It is larger than life, and its composition fuses with the wearer’s chemistry, instead of clashing, or sitting idly on top of it until it wears away. Sillage and longevity are both decent.

Egoiste Platinum is the perfect example of what my sister and I half-jokingly refer to as “Hot Guy Smell.” There’s a store that sells razors and massage chairs (I think?…never really looked around) at the shopping center at Columbus Circle in New York City. This store constantly pumps “hot guy smell” into the air, and whenever we pass it, we have to enter to take a couple deep breaths, before turning right around again and leaving without buying crap. I mean, who really cares!… Stepping in for a few whiffs of Hot Guy never hurt anyone.

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